Discuss with your peers how the industry is impacted by the blurring of traditional senior living segments. This discussion will be guided by leaders from assisted living, independent living, home healthcare and hospice. Bring your perspectives on this ch

Assisted living and hospitality are similar in many ways. Learn from a Senior Vice President of Gaylord Entertainment how one of the hospitality industry’s most successful companies builds customer loyalty. Learn Gaylord’s secrets for listening to, caring

In this facilitated dialog, discuss with your peers how Boomers’ expectations for their parents, and for themselves in the future, are affecting senior living today. Bring your perspectives, observations and experiences to share. Learn what your peers are

Patient satisfaction surveys are a staple of healthcare metrics. But what if satisfaction is a fool’s gold? What if Disney doesn’t even measure guest satisfaction? By the end of this session, managers will take away a model that relates staff performance

Learn how to establish extraordinary customer loyalty.  Explore new ways of creating a marketing environment of connectivity with potential customers. The New Vision of Customer Care: Customer Relationship Management                         Presenter(s):  Mark Mostow, VP Sales & Marketing, Silverado Senior Living Inc. and John Schwaner, VP Assisted Living Sales & Marketing, American Retirement Corp.