“The Argentum sales certificate program was very beneficial to our new sales directors who were new to the industry. We are working on incorporating it into our 90-day onboarding plan going forward.”
–Tami Cumings, SVP of Sales and Marketing, The Arbor Company
Want a Sales Person Who Can Hit the Ground Running?
The Argentum Sales Counselor Certificate Program is designed to help build knowledge and competencies so that senior living professionals are able to speak with common vernacular from the very beginning of their employment, which leads to better performance, job satisfaction and retention. As an added benefit, the curriculum saves your company 2-3 days of training, so that you may refocus your invaluable onboarding efforts on skills development, in depth sales execution training, case studies, and competitive differentiators.
“Being fluent in our industry’s terminology early on allows a sales counselor to easily guide the prospect through each of the steps present in the transition from life at home to life in a community. I found tremendous value in decreasing this learning curve, and would recommend the Argentum Senior Living Sales Counselor Certificate program as a great course for any sales professional, specifically those who come to us from outside the industry.” – Janine Witte, National Director of Sales, Senior Lifestyle
I Want to Earn My Certificate
Registration is live and open to all senior living employees with an interest in better communicating the value of senior living.
VIEW REGISTRATION DETAILS
Certificate Program Details and Fees
Curriculum
The sales certificate curriculum covers the 3 fundamentals of successful sales:
- Industry Knowledge
- Marketing Strategy
- Consultative Sales Process
Training
The Argentum Sales Counselor Certificate Program includes internet-based training modules. Participants may view the training in as many sessions as needed, and should expect to spend about three to four hours total taking the training course. View a few slides from the training modules to get a better idea of the learning experience.
The certificate examination is administered online by a Live Online Proctor (LOP). Learn more about the Live Online Proctor examination logistics.
Eligibility
Registration is live and open to all senior living employees with an interest in better communicating the value of senior living.
- New Employees: Learn knowledge critical to best serving prospective senior living residents
- Current Employees: Round-out knowledge and add a resume talking point
- Longtime Employees: Model by example through ongoing professional development
Fee
The training course and assessment are available for $350.
The training course and assessment can be taken up to 366 days after payment. After 366 days the eligibility will expire. The candidate may start the training immediately after the credit card payment. The Live Online Proctoring (LOP) scheduling/testing is enabled 5 days after payment.
Registration
Professionals seeking to register can learn more about the training and exam requirements here.
Examination Results
Once the assessment is completed pass/fail status will be communicated. Results will be released to the candidate only.
Promotional Material
Individuals who pass the examination will be presented with a digital badge and a certificate from Argentum, that demonstrate the ability of that professional to offer an exceptionally unique, consultative experience for seniors and their families.
Register a Group
Take the opportunity to attract and quickly acclimate new talent by making a company-wide commitment to building this certificate into your formal onboarding plan.
Download the Company Enrollment Form
“Commonwealth Senior Living has found the certificate program incredibly worthwhile. For sales professionals with little experience within senior living, we experienced a significant ROI as these individuals onboarded more succinctly and expeditiously compared to others with similar experience who had not completed the program. We are committed to building this certificate into our formal onboarding plan, as this program has already led to the success of our new sales professionals early in their tenure.” – Kristy Ruppe Craddock, SVP of Sales & Marketing, Commonwealth Senior Living
Validate Knowledge
Drive Performance
Achieve Success
Participating Companies
- Belmont Village Senior Living
- Blue Harbor Senior Living
- Brandywine Living
- Brightview Senior Living
- Commonwealth Senior Living
- Era Living, LLC
- Five Star Senior Living
- Harbor Retirement Associates
- Integral Senior Living
- Legend Senior Living
- Merrill Gardens
- North Woods Village
- Pathway to Living
- Senior Lifestyle Corporation
- Silverado
- The Arbor Company
Thank You Subject Matter Experts (SMEs)
Thank you to the following individuals and companies for your contributions and support in the development of the sales certificate. Titles/companies as of 9/29/17.
- Susan Berger, Director of Sales & Marketing, Belmont Village Senior Living
- Lisa Mach, Director of Sales, Belmont Village Senior Living
- Debbie Reilly, Regional VP of Sales – West, Belmont Village Senior Living
- Sidarany Phillips, Director of Sales & Marketing, Blue Harbor Senior Living
- Kristina Vance, District Director of Sales, Brookdale
- Ronda Duckworth, Regional VP of Sales and Marketing, Commonwealth Senior Living
- Shawn Pekar, Regional Director of Sales and Marketing, Elmcroft Senior Living
- Roxy Mast, Director of Sales Training, Five Star Senior Living
- Blaire Fritz, Vice President of Sales and Marketing, Harbor Retirement Associates
- Brandi Fletcher, Director of Community Relations, Greenfield Senior Living
- Rhonda Sanders, Area VP of Sales, Kindred at Home
- Debbie Thomas, Divisional VP Sales & Marketing, Legend Senior Living
- Megan Wendland, Division Director of Sales and Marketing, Life Care Centers of America
- Robin Pecak, Regional Director of Sales and Marketing, Pathway To Living
- Kristen Anchor, Regional Director of Operations, Senior Lifestyle Corporation
- Jim Pusateri, Co-Chief Operating Officer, Senior Lifestyle Corporation
- Dora Barber, VP of Sales, Solutions Advisors