Click here to access our Coronavirus Toolkit.

Argentum Logo_RGB2


Supporting You and Your Community

For many, the senior living experience occurs at the community level as a resident, an employee, a family member, or a visitor.  The community is where we see the “heart of senior living” at its core: where employees know a resident’s regular breakfast order and grandchildren’s names.

Here, you’ll see news, resources and articles, best practices and tips, and professional developing and training opportunities for senior living professionals and community leaders.

Sign Up to Receive the Senior Living Professional Newsletter

This monthly newsletter includes tips, data, resources, tools, and news most relevant to senior living community professionals.

Sponsored by:

Sign up today!

Access Coronavirus Preparation & Response Toolkit

Resources, links, and suggested best practices for a thoughtful approach to coronavirus (COVID-19) preparation and response in senior living communities.

CDAL Insights: From the Executive Director's Desk

Three Simple Ideas That Can Have A Priceless Effect on...

by Susan Cohen Cwieka, CDAL

Everyone Needs Care to Keep Going Through This Crisis...

by Kadine Mitchell, CDAL

When New Tech Means Tension, Take It Step-by-Step

By Kayla Crowder, CDAL

Another Name for Executive Director Is ‘Sales and...

By Jeffery Smith, CDAL

Turning the Turnover Game Into a Win-Win for All

By Gary H. Brown, CDAL, CRCFA

The Greatest Investment You Can Make Is Spending...

by Julie Dyson, LTCA/LNHA, HSE, CDAL

Take a Stress-Less Challenge: How to Turn it into Energy

By Sarah Searles, CDAL

When You’re the New Kid…

By Kristen Dalrick, CDAL

How to Help Your Residents Write Their Next Chapter

By Linda Silveira, CDAL

Attracting and Retaining Top Talent

By Linda Fisher, CDAL

Complementing Luxury Design with Exceptional Service

By Heather Corton, CDAL

Easing the Transition to a Higher Level of Care

by Janis Knorr, CDAL

Simple Steps to Creating a Fun and Healthy Nutrition...

By Paula Moore, CDAL

Strategies to Manage Community Expenses

by Kadine Mitchell, CDAL
Want to learn about how to share your insights?

Professional Development & Training Opportunities

Learn more about earning your CDAL credential, your sales counselor certificate, discounts for required training, and more!

Executive Director Leadership Institute

EDLI helps executive directors develop their skills in mission critical areas.


Certified Director of Assisted Living

CDALs demonstrate competency in their role as community leaders and a commitment to the highest quality of service in senior living.


Sales Counselor Certificate

Earn your Argentum Senior Living Sales Counselor Certificate to demonstrate your dedication to senior living and its unique sales process.


ServSafe Discount Program

Argentum members are eligible to receive a 10% discount on ServSafe™ training. [MEMBER ONLY]


Search the Senior Living Career Center

Opportunities for those seeking the next step in their careers as well as for those seeking highly qualified candidates to join their senior living communities.

Senior Living Executive Magazine Articles

Magazine Article

Five Words to Help Boost Retention

Magazine Article

Five Steps on the Path to Saving Power Safely: Tips from Energy Star

Magazine Article

With a Strong DEI Strategy, Even Small Steps Can Have a Great Impact

Magazine Article

10 Tried-and-True Methods That Can Take a Bite Out of Food Costs

Magazine Article

Reducing Electric and Gas Costs Without Feeling the Burn

Magazine Article

Ideas You Can Count On

Magazine Article

2020 Best of the Best Awards: The Stories Behind the Honorees

Magazine Article

2020 Hero Awards: The Stories Behind the Honorees

Read more from Senior Living Executive...

People & Places


Chelsea Completes Greenburgh Assisted Living Residence in New York’s Westchester County

FANWOOD, N.J.—Chelsea Senior Living has completed its new luxury senior living residence, Chelsea at Greenburgh, in New York’s Westchester County. Diane Mandracchia is executive director. The three-story community will offer Assisted Living and Memory Care. It is located at 715 Dobbs Ferry Road on the former site of Frank’s Nursery. Reservations are being taken now. “This…


Brightview Opens Welcome Center for Virginia Fair Oaks Community; Reed Named Executive Director

FAIRFAX, Va.—Brightview Senior Living, a leading builder, owner, and operator of vibrant senior living communities, is excited to welcome Fairfax residents to experience the latest resort-style independent, assisted living and memory care community located at 12725 Lee Highway. The 170-apartment monthly rental community will serve Fairfax, Fairfax Station, Mantua, Oakton, Legato, Blevinstown, Strathmeade Springs, Vienna…


Hoskins, Schulz Named to Positions at New Legend of Colorado Springs

WICHITA, Kansas—Legend of Colorado Springs Assisted Living and Memory Care, a Legend Senior Living® residence opening this winter, has announced the hiring of Amy Hoskins as life enrichment coordinator and Reneé Schulz as customer service associate. Hoskins will play a central role in the life of the community. Life enrichment is a pillar of the Legend…


Paige Hodgin Named Executive Director of Watercrest Fort Mill-Indian Land Community

VERO BEACH, Fla.—Watercrest Senior Living Group is pleased to announce the newest addition to its leadership team, Paige Hodgin, as executive director of the newly constructed Watercrest Fort Mill-Indian Land Assisted Living and Memory Care. The 107-unit, resort-style senior living community offers 75 assisted living and 32 memory care apartments with premium accommodations, resort-style amenities, and world-class care.…


Watercrest Names James Brassard as Executive Director of Palm Bay Memory Care

VERO BEACH, Fla.—The leadership team of Watercrest Senior Living Group welcomes James Brassard as executive director of Palm Bay Memory Care, a 72-unit all memory care community operated by Watercrest Senior Living. Brassard possesses extensive expertise in senior living start-ups and turn-around communities. A recipient of the FALA Sales and Marketing Director of the Year, Brassard excels in…


Brightview Senior Living Opens New Maryland Community, Brightview Grosvenor

BETHESDA, Md.— Brightview Senior Living, a leader in senior living that builds, owns and operates more than 40 communities along the East Coast, announces the opening of Brightview Grosvenor, a new monthly-rental senior living community equipped with options for assisted living, memory care, and enhanced care. Situated at 5510 Grosvenor Lane, the scenic community shares…


Dominion Senior Living Names Shauna Darbyshire as Louisville Campus Director

LOUISVILLE, Ky.—Knoxville, Tenn.-based senior living provider Dominion Senior Living has brought on a long-tenured senior living figure to their Louisville campus leadership board. Shauna Darbyshire, formerly of Blake Management Group, joins the company as campus director in Louisville. Darbyshire will supervise Dominion of Louisville and Everlan of Louisville, a campus of senior living services that…


Retirement Unlimited, Inc. Names Anna Gring Executive Director at Woodland Hills

GAINESVILLE, Va.—Anna Gring has been named Executive Director of Woodland Hills Community in Roanoke, Va., a Retirement Unlimited, Inc. (RUI) community. With more than 10 years’ experience in the senior living industry, Gring brings a wide spectrum of knowledge and understanding of organizational and operational functions in conjunction with leadership and relationship expectations needed to…

Senior Living Works

Become an Ambassador and help to attract, engage, and recruit the future senior living workforce.


Senior Living IQ

Demonstrate your continued investment in quality. Discover industry best practices and resources to support your efforts!

Learn MOre

Senior Living Impact

See and compare data on the widespread economic impact of the senior living industry at the state and federal levels.

Learn More

Women in Leadership

Celebrate contributions women have made and create a pathway to the future for more women to attain leadership positions.

Learn More

Stay Connected

Get updates on the latest news impacting senior living through our Argentum Daily newsletter.



Forgot Password
Create an Account