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Supporting You and Your Community

For many, the senior living experience occurs at the community level as a resident, an employee, a family member, or a visitor.  The community is where we see the “heart of senior living” at its core: where employees know a resident’s regular breakfast order and grandchildren’s names.

Here, you’ll see news, resources and articles, best practices and tips, and professional developing and training opportunities for senior living professionals and community leaders.

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Resources, links, and suggested best practices for a thoughtful approach to COVID-19 response in senior living communities.

CDAL Insights: From the Executive Director's Desk

‘Engagement Is Everything’

by Paul Botana-Gumbs, CDAL

It Starts with Hiring

by Susan Gold, CDAL

Advocacy Is a Golden Opportunity We Can Choose...

by Amber Patton, CDAL

Sharing Information is the Key To Making Safety Plans Work

by Stephen L. Miller, CDAL

A Change in Perspective Keeps Us Going...

by Julie Dyson, CDAL

A First-Hand Look at the Joys and Demands...

by Amber Patton, CDAL

Three Simple Ideas That Can Have A Priceless Effect on...

by Susan Cohen Cwieka, CDAL

Everyone Needs Care to Keep Going Through This Crisis...

by Kadine Mitchell, CDAL

When New Tech Means Tension, Take It Step-by-Step

By Kayla Crowder, CDAL

Another Name for Executive Director Is ‘Sales and...

By Jeffery Smith, CDAL

Turning the Turnover Game Into a Win-Win for All

By Gary H. Brown, CDAL, CRCFA

The Greatest Investment You Can Make Is Spending...

by Julie Dyson, LTCA/LNHA, HSE, CDAL

Take a Stress-Less Challenge: How to Turn it into Energy

By Sarah Searles, CDAL

When You’re the New Kid…

By Kristen Dalrick, CDAL

How to Help Your Residents Write Their Next Chapter

By Linda Silveira, CDAL

Attracting and Retaining Top Talent

By Linda Fisher, CDAL

Complementing Luxury Design with Exceptional Service

By Heather Corton, CDAL

Easing the Transition to a Higher Level of Care

by Janis Knorr, CDAL

Simple Steps to Creating a Fun and Healthy Nutrition...

By Paula Moore, CDAL

Strategies to Manage Community Expenses

by Kadine Mitchell, CDAL
Want to learn about how to share your insights?

Professional Development & Training Opportunities

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Executive Director Leadership Institute

The Executive Director Leadership Institute helps executive directors develop their skills in mission critical areas.


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CDALs demonstrate competency in their role as community leaders and a commitment to the highest quality of service in senior living.


Sales Counselor Certificate

Earn your Argentum Senior Living Sales Counselor Certificate to demonstrate your dedication to senior living and its unique sales process.


ServSafe Discount Program

Argentum members are eligible to receive a 20% discount on ServSafe™ training. [MEMBER ONLY]


Search the Senior Living Career Center

Opportunities for those seeking the next step in their careers as well as for those seeking highly qualified candidates to join their senior living communities.

Senior Living Executive Magazine Articles

Magazine Article

Podcasts Offer Ways to Communicate on Senior Living Topics

Magazine Article

New Ways to Turn the Dining Table into a Top Spot for Engagement

Magazine Article

Don’t Forget the Difference a Leader Can Make Day to Day

Magazine Article

Activity and Engagement Directors Bring Creativity to New Challenges

Magazine Article

Older Adults Celebrate LGBT Identity, Pride in Art Exhibit, Book

Magazine Article

A Look at Hours and Wages Changes for Early 2021

Magazine Article

Argentum’s Apprenticeship Program Passes the 1,200 Participant Goal

Magazine Article

Ideas on Coaching Your Sales Staff as the Occupancy Pace Picks Up

Read more from Senior Living Executive...

People & Places


Thrive Senior Living Launches Leadership Bootcamp

ATLANTA—Thrive Senior Living has launched its High Potential Leadership Development program (HPLD), a cohort leadership group designed for current and future Thrive leaders. Launched by Thrive COO Nicole Moberg and director of leadership development Tate Stewart, the year-long program was developed with the intention to invest in team members and to build Thrive’s talent density from…


Arrow Expands This Quarter, Adding New Community, Two to Leadership Team, and Six Directors

ST. LOUIS, Mo.—St. Louis-based Arrow Senior Living is celebrating both the addition of The Westbury Senior Living to its growing portfolio and the continued expansion of its leadership team. The Westbury Senior Living, a continuum of care community, is conveniently nestled in Westbury Village, a newly developed market in Columbia, Mo. The community offers licensed…


Anthem Hires Brouckaert, Cantway for Communities in California, Illinois

LAKE OSWEGO, Ore.— Adrianne Brouckaert has been named community relations director for Vineyard Place, an Anthem Memory Care community in Murrieta, Calif. In this position, she will be responsible for community outreach and marketing. Also at Anthem, Lori Cantway has been named executive director for Grace Point Place, an Anthem Memory Care community in Oak…


The Watermark at Trinity Names Saylor Director of Dining Services

TAMPA, Fla.—The Watermark at Trinity, an independent, assisted living and memory care community in Pasco County, has hired Mark Saylor as director of dining services. Saylor has more than 25 years of experience in food and beverage operational management and 13 years of experience in the senior living industry. “We’re excited to welcome Mark to…


Anthem Communities Name Davidson, Rackow to New Positions

LAKE OSWEGO, Ore.—Jennifer Davidson has been named executive director for Chelsea, an Anthem Memory Care community in Aurora, Colo. She will oversee all daily care, programming, and operations. In addition, Allison Rackow has been named community relations director for Emerald Place, an Anthem Memory Care community in Glenview, Ill. in this position, she will be responsible…


Brightview Senior Living Opens 45th Community, in Columbia, Md.

COLUMBIA, Md.—Brightview Senior Living, a leader in senior living that builds, owns and operates 45 vibrant communities along the East Coast, announces the opening of its first community in Howard County, at Brightview Columbia. Located at 6670 Martin Road, Brightview Columbia serves seniors seeking independent living, assisted living and memory care residences. The brand-new, monthly-rental…


Laurel Circle Names Eric Eichhorst Director of Sales and Marketing

DES MOINES, Iowa—Laurel Circle, a life plan community located in Bridgewater, N.J., has added a new member to its staff with the appointment of Eric Eichhorst as director of sales and marketing. Eichhorst provides over 15 years of senior-living experience within the region to the community as the Bloomsburg University (Pa.) alum previously served as…


Anthem Willowbrook Place Names Danae Mierau Executive Director

LAKE OSWEGO, Ore.—Danae Mierau has been named executive director of Willowbrook Place, an Anthem Memory Care community in Littleton, Colo. She will be overseeing all daily care, programming and operations. Mierau previously was director of rehabilitation and physical therapy with Legacy Healthcare in Littleton, Colo. She has also served as a physical therapist with Berkley…

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Senior Living IQ

Demonstrate your continued investment in quality. Discover industry best practices and resources to support your efforts!

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Senior Living Impact

See and compare data on the widespread economic impact of the senior living industry at the state and federal levels.

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Women in Leadership

Celebrate contributions women have made and create a pathway to the future for more women to attain leadership positions.

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