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Owner/Operator Membership

We invite you to join Argentum to influence the collective voice of over 450 Owner/Operator Member companies operating over 7,000 professionally managed communities, shaping the operating environment for owners and management companies alike.

Why Join Argentum?

Argentum is the leading voice for the senior living industry representing 70%+ of for-profit professionally managed communities and advocating for favorable outcomes for independent living, assisted living, memory care, and CCRCs. Membership in Argentum gives your company insight into and input on important issues facing the industry and is a leading resource for national and state advocacy, industry updates, best practices guidance, professional development, training, education, and research.


of the largest 100 senior living providers are members


of the largest 50 independent living providers are members


of the largest 50 memory care providers are members

Four key industry imperatives driving long term strategy and short term initiatives:

Develop Our People

Expand and promote career pathways and pipeline through apprenticeships, certifications, and academic institutions (with technical workforce assistance for employers). Engage the “whole person” through supportive programs for workers (i.e., transportation, housing, childcare, etc.). Advance policy solutions to expand the workforce pipeline.

Measure What Matters

Define and facilitate the collection and dissemination of quality data. Strengthen the state regulatory framework by advancing best practices and industry accreditation around health and safety. Establish industry “brand protection” opportunities/programs.

Tell Our Story

Educate policymakers on the value of senior living. Provide members with research, tools, and messaging to attract talent and residents.

Increase Access

Drive policy solutions to support senior living and healthcare partnership. Develop policy solutions to support expansion and affordability of senior living product. Curate technology and resources to improve customer experience and workforce recruitment/retention

Membership Benefits
Premier Member
Supporting Member
VIP Argentum Senior Living Executive Conference Experience
CEO + 2 C-Suite executives are invited to exclusive networking events such as the CEO Dinner and Argentum Leadership Luncheon.
Premier Member
Supporting Member
Argentum Leadership Network (ALN) Representation
ALN benefits include: invitation to executive networking events at the Senior Living Executive Conference, to include, CEO dinner, ALN lunch, ALN lounge; invitation to the Fall Leadership Reception; invitations to semi-annual state of the industry calls; and Argentum CEO Weekly Digest newsletter.
Premier Member
Supporting Member
Executive Roundtable Invitations for Senior Staff
Senior executives from a variety of disciplines (Operations, HR, Dining, etc.) are invited to convene with peers to discuss business challenges. Roundtables meet annually at the conference and as determined by the roundtable.
Premier Member
Supporting Member
Senior Living Joint Leadership Reception Invitation
CEO + 2 C-Suite executives are invited to this joint leadership reception prior to NIC’s fall conference.
Premier Member
Supporting Member
Senior Living Leadership Summit Invitation
At the Senior Living Leadership Summit, executives will join influential thought leaders to uncover ways to foster an innovative culture within your own company.
Premier Member
Supporting Member
Complimentary Research Reports, Magazine, Advocacy Updates, etc.
Access to Argentum Quarterly reports, special reports, advocacy e-alerts and reports. Complimentary subscriptions to Senior Living Executive magazine, Argentum Daily, CEO Weekly Digest, and membership news.
Premier Member
Supporting Member
Complimentary Senior Living Insights Webinars (12)
Staff are invited to participate in all 12 webinars programmed annually.
Premier Member
Supporting Member
Access to Staff Expertise (State Regs, Operational Guidance, etc.)
Access to staff expertise in public policy and regulations.
Premier Member
Supporting Member
Event Discounts: Annual Conference, Senior Living Leadership Summit, Public Policy Institute
Member discounts to events hosted throughout the year.
Premier Member
Supporting Member
Product Discounts: EDAL Certificate, CDAL, Sales Counselor Certificate, Job Posts, etc.
Discounts on Executive Director of Assisted Living Certificate, Certified Director of Assisted Living examinations, Sales Counselor Certificate, and Career Center postings.
Premier Member
Supporting Member
Member Recognition and PR Opportunities
Company recognition on and in Senior Living Executive magazine. Use rights for Argentum logos in your promotions.
Premier Member
Supporting Member
Eligible for Member Committees and Work Groups
Senior executives are invited to serve as volunteers and subject matter experts (SMEs) on special projects.
Premier Member
Supporting Member

Already a Member?

Share the benefits with your team.

Premier Member Rates

Tiered pricing for Premier Membership is based on the total number of assisted living, independent living, and memory care single or multi-resident units that your communities have in inventory.


Private Equity/Inst Investor$10,000

Join Influential Thought Leaders Through Premier Membership

As a premier member, you are invited to convene with leading industry executives to uncover ways to foster an innovative culture within your own company.

Connect. Discover. Advance

“Argentum has been a fantastic partner over the years. More seniors are living life on purpose in communities across the country than ever in large part due to Argentum’s advocacy on behalf of our industry. Their leadership and effectiveness has been instrumental in helping seniors housing operators navigate through the pandemic. We look forward to growing our relationship and supporting them alongside our industry peers in the years to come.”

Join Argentum to gain the knowledge to design and execute your own playbook for sustained growth and success.

Membership Contacts

Brad Williams headshot

Brad Williams
of Membership Inquiries



Kari Horesky
Member Services