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Impacting the Future of Women in Senior Living

Argentum’s Women in Leadership initiative, first announced in October 2018, is designed to celebrate the contributions women have made to the senior living industry and to create a pathway to the future by forming opportunities for more women to attain leadership and executive-level positions.




Our New Look

Our new Women in Leadership logo is a symbol of our dynamic future. We have grown over the years and have altered our logo to reflect who we are today and to symbolize our dynamic future.

The design features eye-catching colors and shapes that reflect the forward-thinking direction, momentum, creativity, and leadership of all women in the senior living industry.

Women in Leadership Mentor Series

Connect and grow with other women in leadership by participating in the Women in Leadership Mentor Series. In these Zoom calls, you’ll hear directly from female leaders as they share effective practices and some of the lessons they have learned along the way. Learn about important topics such as: choosing a path of purpose, the value of mentorship, why networking is important, how you can lead during challenging times and more.

Recent Webinars

Engaging Men to Advance Women in the Workplace

August 4, 2022

Featuring Tana Gall, President, Merrill Gardens and Dan Madsen, Chairman and CEO, Leisure Care

Even though progress has been made over the years, women are still underrepresented in leadership roles. According to a study by McKinsey & Company, closing the gender gap could add up to $12 trillion to global GDP by 2025. Clearly, we need more women in leadership positions – and we need men on our side to make it happen. Tana Gall, President of Merrill Gardens led the August 2022 session alongside her mentor, Dan Madsen, Chairman and CEO of Leisure care, to talk about the crucial role a mentoring relationship played in her career progression from public relations (PR) director to the leadership of a senior living provider.   


Women of Color in the Workplace: Navigating the Common Challenges

September 15, 2022

Featuring Zeta Smith, CEO, North America Seniors, Sodexo

Zeta Smith led the September 2022 session, discussing women of color in the workplace. In this session, Zeta Smith, CEO, North American Seniors at Sodexo talks about empathetic leadership and how she has successfully connected very diverse teams by focusing on building trust, consistent communications, and team-building activities.


Cultivate Your Support System

October 13, 2022

Featuring Cindy Baier, President & CEO, Brookdale

Cindy Baier led the Women in Leadership session in October 2022 to discuss the value of cultivating a support system.  Cindy talks about the importance about building a strong support system and how it can strengthen teams and individuals, boost productivity and help overcome challenges.


November 17, 2022

Featuring Mercedes Kerr, President, Belmont Village Senior Living


Access Past Webinars

Visit our Resource Library to access recordings of past Women in Leadership Mentor Series webinars.

Women in Leadership Mentor Match
(Application is currently closed)

Study after study shows the COVID-19 pandemic has negatively impacted working women far more than men. Women need professional support, especially those just starting their careers or changing professions. One valuable source of help is a strong, effective mentor. Mentors provide a great deal of guidance to women through the new and unprecedented challenges they confront.

This is why Argentum is excited to launch the Women in Leadership (WIL) Mentor Match Initiative. WIL’s Mentor Match Initiative is designed to provide this support for women in the senior living industry. When senior managers or executive directors—both women and men— are available on a one-to-one basis to regularly listen to younger women’s questions and concerns and to share their experiences and insights, women are more satisfied at work and more likely to have successful careers.

If you are interested in participating, complete the Mentee or Mentor match form in its entirety. Your answers will help us find your ideal match. While WIL’s Mentor Match Initiative lasts a finite time, we hope this program will foster many long-term relationships. Please be aware that a perfect match is not always possible when workings with such a diverse applicant pool, but the willingness and commitment from all participants will go a long way towards ensuring effective pairings and results.

Purpose of the Mentor Match

The WIL Mentor Match Initiative will match women in the senior living industry, who seek dynamic personal growth, with leaders who have achieved long-term successful careers in the senior living space. The program is designed to encourage dynamic personal and career growth through a series of guided quality discussions with other senior living professional women. This structured program that helps them expand their exposure to and knowledge of what it takes to meet their goals.


Mentor Match Structure

The WIL Mentor Match Initiative offers monthly virtual sessions that explore issues and opportunities facing senior living professionals today, such as Work/Life Integration, Strategic Networking, Political Savvy, Executive Presence, and Communication.

Who is a WIL Mentee

For a mentoring relationship to be truly successful, Mentees must be committed to the process, make a sincere effort to accurately convey to their mentors their situations and aspirations, and carefully evaluate the advice they receive. Mentees must also maintain a positive mindset and recognize that their Mentors will be most engaged and helpful if they are enthusiastic, forthright, and engaged in the process.

Who is a WIL Mentor

Mentoring is a cooperative partnership that works best if there is candor and honesty on both sides. The best mentors are good listeners, good questioners, and good strategic thinkers.  Mentors should be cheerleaders for their Mentees—providing encouragement, reassurance, and positive suggestions. To ensure that Mentees get the most out of the WIL Mentor Match Initiative, we encourage all qualified women in the senior living space to apply to be a Mentor. That way, WIL can ensure an excellent networking opportunity for both Mentees and Mentors.

Thanks for Your Support!

Thank you to Arena for their ongoing support of Argentum’s Women in Leadership initiative.

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