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Two Weeks Left: Join Senior Living Leaders at the Argentum Public Policy Fly-In

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In senior living, policy decisions made in Washington have a direct impact on the people who live and work in communities every day. From workforce development to affordability and access to care, the issues being debated on Capitol Hill are the same ones operators and executive directors navigate in real time.

That’s why Argentum has completely reimagined the Public Policy Fly-In. This is no longer a passive, “sit and listen” conference. The event has been redesigned with a single goal: to give senior living professionals direct access to congressional offices so their voices and their residents’ needs are clearly heard.

With just two weeks left to register, now is the time for senior living leaders to secure their place in one of the industry’s most important advocacy events of the year.

Built for Real-World Impact

Affordable and accessible care is one of the most pressing policy conversations in the country, and senior living is at the center of it. The Fly-In has been intentionally structured to reflect that reality. The redesigned program is focused on:

  • Prioritizing face time with congressional teams and key policymakers
  • Elevating the real-world experiences of executive directors and community leaders
  • Turning day-to-day operational challenges into compelling stories and data that resonate on Capitol Hill
  • Equipping organizations with the tools to become stronger, more effective advocates

Participants leave not only with new relationships, but also with the knowledge and confidence to continue advocacy efforts long after the event concludes.

Where the Conversation Begins: The Congressional Reception

One of the most powerful moments of the Fly-In happens the evening before the Capitol Hill meetings even begin.

The Congressional Reception, included with registration, brings senior living leaders together with lawmakers in a setting designed for real conversation. This year, the reception carries even greater significance. To date, 15 Members of Congress from both parties have committed to attend, representing committees that influence healthcare, workforce development, housing, veterans’ services, trade, and regulatory oversight.

This is not a traditional networking event. It is a carefully designed opportunity for policymakers to hear directly from the professionals who understand how legislation translates into daily operations, staffing decisions, resident care, and financial realities.

In these conversations, lawmakers gain firsthand insight into:

  • Workforce shortages and recruitment challenges
  • Affordability pressures facing residents and families
  • Regulatory and operational hurdles
  • Innovative solutions communities are implementing every day

For many attendees, the reception becomes the foundation for more productive advocacy the following day. When lawmakers have already met senior living leaders and heard their stories, Capitol Hill meetings tend to be more informed, more engaged, and more meaningful.

From Washington to Your Community

The Fly-In is designed as a full advocacy cycle: learn, connect, engage, and sustain.

The relationships built during the reception and Capitol Hill meetings often lead to one of the most effective advocacy tools available, community visits with lawmakers. These visits allow policymakers to see operations firsthand, meet residents and frontline staff, and better understand how their decisions affect care delivery and workforce stability.

Those experiences create lasting connections and deeper understanding that extend far beyond a single meeting in Washington.

An Opportunity for the Whole Leadership Team

Argentum has structured the Fly-In to encourage broad participation across roles and organizations. Advocacy is strongest when it reflects the full diversity of the senior living field.

To support that goal:

  • Complimentary registration is available for Argentum Premier members
  • Scholarships are available for Executive Directors, ensuring community-level voices are represented

Whether attending for the first time or returning as a seasoned advocate, participants gain practical guidance on how to engage effectively with policymakers and bring that knowledge back to their organizations.

Two Weeks Left to Be Part of the Conversation

With just two weeks remaining before the event, the window to participate is closing quickly. This year’s Fly-In offers something especially rare: direct, bipartisan engagement with lawmakers, meaningful advocacy training, and the chance to ensure that the realities of senior living are part of the national policy conversation. For leaders who have ever wondered whether their voice can make a difference, the answer starts here, and it starts the night before, at the Congressional Reception.

Now is the time to register and make sure senior living is heard where it matters most.