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Magazine Article

Securing the Right Training Opportunities for Sales Staff

May 21, 2018

Twenty years ago, senior living sales and marketing training would have included discussions about reading body language, tracking the time between the first phone call and a community visit, and developing talking points to combat rejections. Today, while some of those discussions are still relevant, sales and marketing managers are more likely to discuss changing…

Magazine Article

Finding Success with Cross-Generational Mentoring

May 21, 2018

When Ann Tardy was a young employee of a large accounting firm, she wrote a memo to a senior executive identifying shortcomings she identified in the firm’s workplace culture and offering ideas for how to address them. In response, the executive established standing, one-on-one meetings with Tardy to pick her brain and discuss her ideas.…

Magazine Article

Attracting Staff with a Local Engagement Strategy

May 21, 2018

It’s no surprise that the world’s aging population is creating a greater demand for increased staffing in senior living communities. To meet that need, it’s imperative that industry professionals start addressing the issue locally and educate potential employees about the many job and career opportunities that exist across the senior living spectrum. What can senior…

Magazine Article

7 Time Management Techniques for Executive Directors

May 21, 2018

You never know what you’re going to get. It’s the blessing and the curse of being an executive director. The best laid plans may change when you walk in the door and find out an emerging situation needs your attention, or your staff needs help resolving a crisis. Executive directors have a lot of demands…

Magazine Article

Reducing the Learning Curve for New Employees

May 21, 2018

It’s hard to overstate the value of a solid onboarding process. Industry watchers say the high turnover rate in senior living tracks directly back to the hiring process, especially those early days in which a new worker gets familiar with the senior living environment. Those who fail to click with the culture tend to jump…

Press Release

Argentum Introduces Senior Living IQ Initiative, Demonstrating a Continued Investment in Quality

May 16, 2018

(Alexandria, Va.)—Today Argentum launched a new initiative, Senior Living IQ, at the 2018 Argentum Senior Living Executive Conference in San Diego, Calif. Senior Living IQ is focused on supporting the ongoing investment in quality of life for residents of senior living communities. “The industry is doing an exceptional job providing quality care and service and…

Press Release

Argentum Honors Recipients of the 2018 Hero and Senior Living Community Leadership Awards

May 16, 2018

(Alexandria, Va.)—Argentum recognized four extraordinary senior living employees at the 2018 Argentum Senior Living Executive Conference in San Diego, Calif. They represent this year’s recipients of the Argentum Hero Awards, honoring employees who represent the highest levels of excellence, caring, and dedication across the industry, and the Argentum Senior Living Community Leadership Award, recognizing exemplary…

Magazine Article

What Defines a Senior Living Hero?

May 15, 2018

Presenting the 2018 Argentum Hero and Senior Living Community Leadership Award Winners The annual Argentum Hero Awards and Senior Living Community Leadership Award recognize individuals who are ideal representatives of the hundreds of thousands of people serving across senior living and who showcase the highest levels of excellence, caring, and dedication. They are recognized each…

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