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The Inspiration Issue

The stories, people, actions, and ideas that uplift us, motivate us, and open our minds 

Find inspiration for the year to come from the experts, the experienced, and newcomers to senior living alike! This issue is packed with motivation, from personal stories to tips on overcoming challenges, to help you go into 2022 refreshed and ready.  

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Featured Articles

Magazine Article

Podcasts Offer Ways to Communicate on Senior Living Topics

September 30, 2021

During the COVID-19 outbreak, Lynne Katzmann, CEO of Juniper Communities, and Jeanine Genauer, principal of The JPR Group, were discussing the need to communicate to families, residents, associates, and the general population on topics important to the health and well-being of older adults. The pandemic, they believed, heightened the importance of addressing common questions and…

Magazine Article

New Ways to Turn the Dining Table into a Top Spot for Engagement

September 30, 2021

Food has the power to bring people together like almost nothing else. Senior living communities can harness that power by offering exciting engagement opportunities that appeal to residents’ love of food. “There’s a huge social component to dining that goes beyond the functional need for food,” says Arthur Silva, senior vice president for Sodexo Seniors…

Magazine Article

Don’t Forget the Difference a Leader Can Make Day to Day

September 29, 2021

Equity & Inclusion The name of Kemy Joseph’s DEI (diversity, equity, and inclusion) consulting firm works in several ways. First, it stands for Fuel Equitable Actions, Relationships, and Systems. But it also recognizes that DEI can bring up some fears. “Oftentimes, fears cause us to respond either in anger or frustration—or to run away from…

Magazine Article

Activity and Engagement Directors Bring Creativity to New Challenges

September 28, 2021

Last spring, a million older adults had to do what many of them had come to senior living to avoid: stay alone in their rooms. For safety reasons during the pandemic, group activities and outings were suddenly taken away. Isolation could have become a real threat to their well-being. How could program directors keep people…

Magazine Article

Older Adults Celebrate LGBT Identity, Pride in Art Exhibit, Book

September 28, 2021

Imagine 485 years. That’s 15.3 billion seconds, give or take a few. For the 12 LGBT+ older adults profiled in the ground-breaking project “Not Another Second,” it represents the collective time in which they lived either double lives or suppressed their true identities. (Note: Older adults and those in the exhibit prefer to use the…

Magazine Article

A Look at Hours and Wages Changes for Early 2021

July 19, 2021

Employment in the senior living industry has trended steadily lower during the coronavirus pandemic. Beginning in March 2020, senior living payrolls contracted in 12 of the next 14 months. In total, more than 79,000 jobs were lost during this period: 8.1 percent of the industry’s employment base. As of April 2021, senior living employment was…

Magazine Article

Argentum’s Apprenticeship Program Passes the 1,200 Participant Goal

July 19, 2021

The Healthcare Apprenticeship Expansion Program (HAEP) has met a major milestone by enrolling 1,211 participants in the first year of the grant. Argentum is the lead applicant and fiscal agent for the $6 million project, which is being funded by a four-year U.S. Department of Labor—Employment and Training Administration Closing the Skills Gap grant. The…

Magazine Article

Ideas on Coaching Your Sales Staff as the Occupancy Pace Picks Up

July 16, 2021

For sales staff, the pandemic took a different kind of toll. Many were wearing several hats, helping any way they could during the crisis. Add to this the difficulty of standing up a system of doing virtual tours and maintaining relationships with prospects they may have gotten to know. And how would the future shake…

Magazine Article

Internship Program Provides an Experience with Purpose

July 16, 2021

Retirement Unlimited is finding that its RUI LIMITLESS internship program it launched in 2020 is providing a valuable experience to interns and the provider alike—even through the pandemic. Established with three summer interns, the program is designed to give “hands-on, tactical training working directly with RUI team members on a community or a corporate level.”…

Magazine Article

New Research into the Needs, Wants & Challenges of Frontline Staff (Sponsored)

July 16, 2021

Sponsored by If there’s a silver lining to the pandemic, it’s that senior living providers put an extra focus on listening to and supporting their staff. And to help providers continue this effort moving forward, OnShift recently surveyed more than 2,800 healthcare workers to gain insight into their daily lives, both personally and professionally. The…

Magazine Article

Skills for the New Environment

July 16, 2021

If the pandemic year-plus has made you re-evaluate your life’s work, raise your hand. Judging from anecdotal evidence and Bureau of Labor Statistics (BLS) numbers alike, there should be a sea of waving hands. The serious drop in employment in many industries during the pandemic had many predicting a bonanza for employers when the economy…

Magazine Article

A Close Look at the Pro Act—And How Argentum is Working for You

July 16, 2021

“It’s a solution looking for a problem,” Argentum vice president of government relations Paul Williams says of the Protecting the Right to Organize Act (S. 420/H.R. 842), otherwise known as the PRO Act. In this interview, he outlines how this piece of legislation could affect senior living and other industries, and what Argentum is doing…


2021 Editorial Calendar

Reserve your ad space today by contacting us.

January/February: The Change Issue
How to anticipate it, manage it, learn from it, and learn to like it.
Materials deadline: 
January 6, 2021

March/April: The Safety Issue
New solutions and best practices to continue your quality improvement mission.
Materials deadline: 
February 11, 2021

May/June: The Advocate Issue
What you need to change the world: Advocating for one person, changing public opinion, initiating grassroots support for policy, and more.
Materials deadline: April 2, 2021

July/August: The Workforce Issue
Focus on teamwork: How to cultivate teams, engage them, and lead them .
Materials deadline: June 17, 2021

September/October: The Engagement Issue
Ideas to help you boost the critical factor affecting every aspect of senior living: workforce, sales, quality, and more.
Materials deadline: July 19, 2021

November/December: The Inspiration Issue
Ideas and stories to inspire you—plus how to find inspiration around you, every day.
Materials deadline: October 22, 2021

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