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CEO Action Plan

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Companies that prioritize DEIB initiatives create a workplace where everyone can be respected and valued regardless of race, gender, sexual orientation, age or any other characteristic. Your commitment to DEIB demonstrates your dedication to creating an equitable and inclusive environment for all employees. This can in turn help to increase employee engagement, productivity and satisfaction, leading to greater success for the company.


By investing in DEIB initiatives, a senior living company can show their commitment to creating a safe and welcoming space for seniors and caregivers of all backgrounds. This will not only benefit the residents but also create a more positive business culture overall.

CEO Action Pledge

Pledge to take action to cultivate a workplace where diverse perspectives and experiences are welcomed and respected and where employees feel encouraged to discuss diversity and inclusion. Nearly 2,000 signatories have already shared more than 1,400 best-known actions, exchanged tangible learning opportunities and created collaborative conversations via the initiative’s unified hub.

Grassroots Resources

“The engagement with CEO Action recognizes that responsibility for a workplace of diversity, equity, and inclusion starts here. It serves as an important component in our ongoing and organization-wide diversity efforts, which are essential to our mission to promote choice, dignity, independence, and quality of life for seniors.”

James Balda
President and CEO
Argentum

Get a Snapshot of the Current State of DEIB within the Industry

The executive summary provides a snapshot on the current state of DEIB within the industry. Administered by Ferguson Partners, the survey uncovers several practices being implemented by senior living organizations and the percentage of organizations executing on specific DEIB initiatives. It also provides demographic breakdowns related to gender, race, orientations, and other diversity measures.

Learn more about how we serve our members.

Argentum supports public policy efforts to increase access and affordability of senior living and to address the workforce challenges facing communities.

Learn More

Attending industry events is crucial to stay up-to-date on important industry updates, connect with peers, and learn about game-changing trends. Learn More
Our wealth of resources and data will give you the information you need to gain and maintain a competitive edge in the constantly evolving industry. Learn More
Now is the time to join in on industry professional development and certification programs to propel both yourself and your business forward. Learn More

Advocacy

Argentum supports public policy efforts to increase access and affordability of senior living and to address the workforce challenges facing communities.

Events

Attending industry events is crucial to stay up-to-date on important industry updates, connect with peers, and learn about game-changing trends.

Resources

Our wealth of resources and data will give you the information you need to gain and maintain a competitive edge in the constantly evolving industry.

Training

Now is the time to join in on industry professional development and certification programs to propel both yourself and your business forward.