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Convert Leads with Marketing Automation

According to Forbes, companies that excel at lead nurturing generate 50% more high quality leads at 33% lower cost. Fostering leads requires around-the-clock responsiveness, but you don’t operate a 24-hour leasing office. Marketing automation bridges the gap.

Marketing automation streamlines repetitive tasks, tracks prospect behavior, and engages customers with targeted content. Features like timed lease renewal notifications and intelligent text response facilitate resident loyalty.

Learn how to supercharge your marketing with greater efficiency that saves you time and money.

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ProfitSword – Senior Living Data Management White Paper

Building a path to profitability and efficiency for the senior living industry in the age of mass data and analytics.

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Insurance Marketplace Realities 2019 Spring Update: Senior living and long-term care

Explore the factors creating emerging risks in 2019 for the senior living industry. View the latest rate forecast and trends in our report. Willis Towers Watson recently hosted a webinar that featured a panel of speakers who shared their perspectives on the hardening marketplace. We discussed the dynamics driving emerging risks in senior living and strategies to address these challenges. Contact beth.warloe@willistowerswatson.com for a copy of the presentation and recorded webinar.

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CRM Aids Strategic Decision-Making

Did you know that baby boomers spend more time on the internet than millennials? About 31 percent of baby boomers use mobile devices more than 15 hours per week. CRM optimizes that screen time to your advantage. It captures and stores qualitative and quantitative data in one place. Use the data to tailor your marketing messages and target advertising spend to reach high-converting prospects. Long term, CRM promotes better reviews and referrals through an improved customer experience.

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Trilogy Advances Quality Care and Reduces Costs with SmartLinx

When Trilogy Health Services wanted to advance the quality of care at its assisted living, skilled nursing, and dementia care services, they turned to SmartLinx. Learn how the integrated workforce management system transformed how Trilogy handles scheduling, attendance, and more for its 110 communities. In addition to getting enterprise-wide access to live scheduling and attendance data, the senior living provider is leveraging real-time data to inform business decisions, reduce costs, and improve patient care.

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Continence Care Bundles to Enhance Resident Care, Service and Satisfaction

Nearly 40% of assisted living residents experience incontinence. At most communities, residents & their families are responsible for providing incontinence products. Inevitably, products run out unexpectedly, leaving caregivers & residents with no other option than to wear products that don’t suit their needs or size.

Benchmark was experiencing this challenge firsthand. They partnered with Medline to develop customized “Continence Care Bundles” for each resident. Access the Benchmark case study to learn how you can create resident-specific bundles to improve continence care!

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Feature Your Content to 20,000+ Industry Professionals

Have research you want to share? A white paper advancing thought leadership? Best practices article? Recorded webinar? Learn more about how your company's resource can be featured through the Senior Living Resource Spotlight. Contact Katherine Madison, kmadison@argentum.org, 571-527-2625.
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Provide Quality Care, Reduce Litigation Risks

Per the FDA, medication errors harm 1.3 million people each year. Medication-related adverse drug events (ADEs) are the third leading cause of death in America and a $200 billion per year expense for care providers.

Monitoring systems can help reduce ADEs by up to 95%. Technology solutions like Yardi EHR and Yardi eMAR provide senior living communities with innovative point-of-care charting and streamlined medication management, resulting in better care for residents and reducing exposure to litigation.

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Decreased Hospitalizations, Increased Length of Stay

The World Health Organization, in the World Report of Ageing and Health, describes the maintenance of functional ability as the most important physical attribute for successful population aging. What does that mean for your residents? It means access to services that impact functional wellness is paramount. So paramount that it could result in 14% fewer hospitalizations and a subsequent increased length of stay in your community.

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Can Your Organization Benefit from Going Green?

These days, a sustainability strategy is necessary to remain competitive and appeal to new residents. But are you ready to make the shift and go green? This checklist from Edge Insights can provide you with insight on how going green can impact your bottom line and the environment in a positive way.

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CareSuite by QuickMAR – Senior Living EHR – FREE 90 day trial

Does your community struggle with compliance, medication management, drug diversion, resident care, incident reporting, assessments/care plans, sales and marketing… and more? CareSuite, the industry leading EHR for senior care providers, has helped thousands of communities dramatically improve their safety and care by solving these difficult challenges. Trial CareSuite FREE for 90 days and watch your community transform!

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Feature Your Content to 20,000+ Industry Professionals

Have research you want to share? A white paper advancing thought leadership? Best practices article? Recorded webinar? Learn more about how your company's resource can be featured through the Senior Living Resource Spotlight. Contact Katherine Madison, kmadison@argentum.org, 571-527-2625.
LEARN MORE

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