The following is a concurrent session from the ALFA 2011 Conference & Expo, April 5, 2011 in Orlando, Florida.
Description:
Delivering ancillary services—home health, pharmacy, physician wellness services, homemaker services, and more—to existing residents presents an excellent opportunity to both better serve residents and capture new revenue. Discover the various integrated and overlay models and their pros and cons, both financially and programmatically.
Learning Objectives:
- Understand market models and financial upsides for delivering ancillary and supplemental services into existing operations.
- Evaluate the economics of adaptive reuse/conversion of a portion of your existing community.
- Learn about execution strategies: top 10 market positioning, pricing, sales and marketing tips.
Presenters:
Jim Moore, President, Moore Diversified Services Inc.
Moderator:
Jim Pusateri, SVP of Sales and Marketing, Horizon Bay Retirement Living
Tap Into a New Market — Your Own Residents Audio Recording:
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