(Alexandria, Va.) — Argentum has been recognized for excellence in the 2018 Hermes Creative Awards international competition administered and judged by the Association of Marketing and Communication Professionals. The competition lauds the concept, writing, and design of traditional and emerging media. In 2017, Argentum introduced a future-facing communication initiative aimed at providing an improved user…

Columbia, Md. —  LifeSpan Network applauds Gov. Hogan for his approval of a 3 percent—or $20.2 million—rate increase for long-term services and supports (LTSS) providers as part of the state’s fiscal year 2019 budget. “This rate increase demonstrates the level of commitment that both the governor and the legislature have for the more than 42,000 individuals…

Twenty years ago, senior living sales and marketing training would have included discussions about reading body language, tracking the time between the first phone call and a community visit, and developing talking points to combat rejections. Today, while some of those discussions are still relevant, sales and marketing managers are more likely to discuss changing…

When Ann Tardy was a young employee of a large accounting firm, she wrote a memo to a senior executive identifying shortcomings she identified in the firm’s workplace culture and offering ideas for how to address them. In response, the executive established standing, one-on-one meetings with Tardy to pick her brain and discuss her ideas.…

It’s no surprise that the world’s aging population is creating a greater demand for increased staffing in senior living communities. To meet that need, it’s imperative that industry professionals start addressing the issue locally and educate potential employees about the many job and career opportunities that exist across the senior living spectrum. What can senior…

You never know what you’re going to get. It’s the blessing and the curse of being an executive director. The best laid plans may change when you walk in the door and find out an emerging situation needs your attention, or your staff needs help resolving a crisis. Executive directors have a lot of demands…

It’s hard to overstate the value of a solid onboarding process. Industry watchers say the high turnover rate in senior living tracks directly back to the hiring process, especially those early days in which a new worker gets familiar with the senior living environment. Those who fail to click with the culture tend to jump…

(Alexandria, Va.)—Today Argentum launched a new initiative, Senior Living IQ, at the 2018 Argentum Senior Living Executive Conference in San Diego, Calif. Senior Living IQ is focused on supporting the ongoing investment in quality of life for residents of senior living communities. “The industry is doing an exceptional job providing quality care and service and…

Presenting the 2018 Argentum Hero and Senior Living Community Leadership Award Winners The annual Argentum Hero Awards and Senior Living Community Leadership Award recognize individuals who are ideal representatives of the hundreds of thousands of people serving across senior living and who showcase the highest levels of excellence, caring, and dedication. They are recognized each…

(Alexandria, Va.)—Today Argentum announced a standardized approach to measuring turnover and retention. The announcement was made during the 2018 Argentum Senior Living Executive Conference in San Diego, Calif. by Brent Weil, Argentum vice president of workforce development, and Mark Woodka, OnShift CEO. This standardization serves as one of the key successes of a pilot program…