When Senior Living Executive magazine reached out after seeing some of my emails about design and marketing trends, I was asked if I’d write about how senior living communities could
In senior living, some of the most powerful marketing messages aren’t created in strategy sessions, brand workshops, or brainstorming meetings. They don’t come from taglines or carefully polished mission statements.
Last year, Hayes Barton Place became the first senior living community to receive the Seed Oil Free Certified Cooking Oil designation from the Seed Oil Free Alliance, part of the
As part of January’s Glaucoma Awareness Month, Civitas Senior Living shared extensive information and resources that focused on glaucoma and the central role that vision can play in the
As America ages, the conversation about how families plan for long-term care is becoming more urgent. Millions of older adults will require some form of supportive housing or assistance in
The senior living industry has always been powered by people. From caregivers and nurses to dining teams, housekeepers, sales counselors, and executive directors, the daily experience of residents is shaped
Fraudsters continue to bombard the public with deceptive calls, texts, emails, social media messages, and even physical mail—all designed to steal money or personal information. The Social Security Administration (SSA)
As of January 28, 2026, frightful doesn’t even begin to describe the weather outside. With freezing temperatures and a cornucopia of frozen precipitation impacting most of the U.S., people are
Last week, Sunrise Senior Living of Haverford, a member community of the Pennsylvania Assisted Living Association (PALA), welcomed U.S. Representative Mary Gay Scanlon (PA-5) for a visit and tour of
Nomination Deadline for the Spring 2026 Cohort is February 2, 2026 Strong, steady leadership has never mattered more in senior living. As communities navigate workforce pressures, evolving resident expectations, and
If there’s one message that comes through clearly in Argentum’s Year-End Snapshot video recap, it’s this: the progress senior living makes is powered by volunteers. Advocacy wins, workforce initiatives, education
Senior housing is at an inflection point. Once dominated by founder-led operators and entrepreneurial models, the industry is now attracting institutional capital and scaling rapidly. This often results in an